The Influence of TikTok User-Generated Content Short Videos on Tourists’ Willingness to Engage in Rural Tourism: The Mediating Role of Destination Image Perception
WANG Yang, YAN Wei, SUN Jingru, ZHOU Mi
Journal of Resources and Ecology . 2025, (4): 1185 -1195 .  DOI: 10.5814/j.issn.1674-764x.2025.04.021