This article uses a multi-case analysis method to investigate the mechanisms of ecological product value realization, and influencing factors. Specifically, we use a case analysis framework based on the “economy-society-natural ecology” perspective to analyze and compare the three batches of “Typical Cases of Ecological Product Value Realization” released by the Ministry of Natural Resources. We find: First, different modes of ecological product value realization exist. Different resource endowments, and institutional and environmental factors affect the selection of the value realization modes. Second, certain obstacles also exist for realizing ecological product value, which are mainly reflected in the fact that the articulation of the individual, society, and government is not yet sufficiently close. Third, to promote the development of regional eco-products’ mode and value conversion, the implementing party needs to guide the synergy between individual concepts, social participation, and governmental top-level design; rationally arrange the allocation of resource elements; mitigate elemental constraints; and propose effective technical means and optimization strategies according to the actual situation.